Thank you. Your responses have been recorded.
Please see the correct answers below.
1. False. A Startups live on Growth, It’s the only indicator of a great product.
2. D. Static is not a types of growth. Sticky (existing users keep buying stuff and pay you more), Viral (word of mouth) and Paid, however, are.
3. E. Total registrations, Active users, Activity levels, Cohort retention, Revenue are all metrics you can use to track the growth of your company.
4. A. Net Promoter Score measures customer experience and predicts business growth. This proven metric transformed the business world and now provides the core measurement for customer experience management programs the world round.
5. A. SEM or Search Engine Optimization is a definitely a form of paid growth but a SIM goes in your phone.
6. True. The way you get Sticky growth is give your users a really good experience and they’ll come back often. So true.
7. False. You need to make more money on your customer (CLV) than you spend on getting him (CAC) or Customer Acquisition Cost in case you forgot. How long it takes for you to get there is also pretty crucial.
8. False. If you’re an early startup, you shouldn’t have a growth team. The whole company should be a growth team with the CEO as the head of growth.
9. True. You need to optimize as you grow.
10. True. When you’re thinking about what metric to use; Any metric that aligns with your mission and value is the one you should go for. This will simplify things for you.
11. D. In SEO, there are three things you need to think about: keyword research, getting valuable links from high authority websites, and having the right headers on XML sitemaps.
12. B. The gap between conversion and churn rate will indicate how fast you’re going to grow. If you selected D, you should see somebody.
